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Design To Be Conversation

The Design To Be Conversation podcast is a series of conversations with design leaders about how investing in their EQ has impacted their design careers. Rachel Weissman, the host of the show, is the Founder of Design To Be, a design leader, an EQ Coach, and a Meditation & Yoga Teacher. As a design leader, she has agency, start-up, and in-house experience most recently working at Google and Salesforce. The purpose of our show is to inspire designers with insightful conversations. Design To Be Conversation is brought to you by Design To Be, a community that elevates designers to become empowered, educated, and effective using EQ-based tools and practices. Visit us at www.designtobe.com.

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Design To Be Conversation

Jeff Veen: How trust leads to innovation

March 29, 2022 • Design To Be • Episode 45

In today’s episode, I speak with Jeff Veen. Jeff is a Design Partner and Head of Platform at True Ventures, where he spends his time helping founders create better products. He does this as an advisor, as well, for companies like about.me, Medium, and WordPress. Previously, Jeff was VP of Design at Adobe after they acquired Typekit, the company he co-founded and ran as CEO.

Jeff was also one of the founding partners of the user experience consulting group Adaptive Path. While there, he led Measure Map, which was acquired by Google. During his time at Google, Jeff designed Google Analytics and led the UX team for Google's apps. Much earlier, Jeff was part of the founding web team at Wired Magazine, where he helped build HotWired, Web Monkey, Wired News, and many other sites. During that time, he authored two books: HotWired Style and The Art and Science of Web Design.

We dive into ways in which trust is established at work and how it’s necessary in order for people to be as creative – and successful – as possible.